Business Performance Manager - Premium Spirits

NairobiKE

Full-time

Bachelor

23 days ago01/14/202502/13/2025

- Accepting Applications

Role Responsibilities: 

  • Strategic Planning & Growth
  • Lead financial aspects of strategic planning process and growth initiatives
  • Develop financial models for market expansion and new business opportunities
  • Evaluate potential strategic partnerships
  • Support development of 3-5 year strategic roadmap with robust financial analysis
  • Model scenarios for market and product portfolio expansion
  • Commercial Performance
  • Partner with Sales and Marketing to optimize pricing strategies and promotional ROI
  • Analyze channel profitability and customer portfolio performance
  • Evaluate new revenue streams and business models
  • Support trade spending effectiveness and promotional planning
  • Monitor competitor activity and market share performance
  • Assess route-to-market strategies and distribution models
  • Business Development & Investment
  • Build business cases for strategic investments and growth initiatives
  • Evaluate ROI on brand investments and marketing campaigns
  • Analyze new product development opportunities and launch costs
  • Support commercial contract negotiations with financial insights
  • Assess strategic CAPEX requirements for growth initiatives
  • Performance Analysis & Insights
  • Develop commercial KPIs and performance dashboards
  • Provide insight on market trends and their financial implications
  • Analysis of brand performance and portfolio mix
  • Track and analyze market share data and competitive intelligence
  • Monitor and report on strategic project delivery and benefits realization
  • Co-ordinate the Integrated Reporting Reconciliation (IRR) process within the IBP cycle.

Experience / skills required

  • Professional accounting qualification (ACCA, CIMA, ACA, CPA(K) or equivalent)
  • Bachelor's degree in Finance, Business, or related field
  • 7+ years of finance experience, with significant commercial finance exposure
  • Advanced financial modeling and valuation skills
  • Experience with strategic planning and analysis

Essential Skills & Knowledge:

  • Strong understanding of alcoholic beverage industry dynamics
  • Commercial acumen and strategic thinking capability
  • Knowledge of route-to-market strategies and trade channels
  • Experience in strategic planning and execution
  • Strong stakeholder management and influence skills
  • Advanced analytical and problem-solving abilities

Desired Experience:

  • Previous experience in FMCG or beverage industry
  • Track record of supporting successful commercial initiatives
  • Experience in strategic transformation projects
  • International market experience
  • M&A or corporate development experience

Interested and qualified? Go to Diageo on diageo.wd3.myworkdayjobs.com to apply

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DIAGEO

DIAGEO

From Arthur Guinness to Johnnie Walker, our business was founded on people of great character, and in 250 years, nothing’s changed. We’re the world’s leading premium alcohol company. Our brands are in...